Report Highlights
- On average, 2.37 million Twitch users are watching a stream at one time.
- Over 93,000 Twitch channels are streaming at a given time.
- About 7.3 million creators stream on Twitch in a month.
- The number of concurrent visitors peaked at 6,642,217 on June 25, 2022.
- Over half (56.1%) of all Twitch channels are in English.
- League of Legends gets the most stream views with over 1.67 billion cumulative views in 2025.
- Just Chatting is the top category on Twitch, overtaking gaming in 2024.
- Viewers watched over 20.8 billion hours of Twitch streams in 2024.
- Twitch had over 240 million monthly active users in 2025.
- The number of active streamers has dropped from 9.89 million in 2021 to about 7.23 million in 2024.

Twitch started as a website where people watched strangers play video games. Now it has 240 million monthly users. Turns out, watching other people have fun is basically a full-time hobby for millions of us.
The numbers behind Twitch are bigger than most people expect.
And they keep changing fast.
Twitch Users
Twitch has millions of users, including streamers, viewers, and people who do both, with about half of streamers also viewing other streams.
Consider some statistics about users, from how much they watch Twitch streams to changes in users over the years.
- Over 2.37 million people are viewing a stream on Twitch at a given moment.
- About 240 million people use Twitch at least once per month as of 2025.
- Twitch received about 31 million visitors per day.
- Only 21.4% of monthly users visit Twitch daily.
- The number of concurrent viewers dropped by about 300,000 from 2021.
- In 2021, Twitch had an average of 105,000 streaming channels at any point.
- While Twitch streamers increased in 2021, they have decreased to about 7.23 million active streamers as of 2024.
- Viewers watched 20.8 billion hours of Twitch content in 2024.
- More people watched eSports, like Twitch streams, in 2021 than most sports leagues, except for the NFL.
- People watched two billion hours of Twitch streams in January 2021.
- As of January 2021, the user xQc reached over 25 million watch hours.
- Annual Twitch watch hours doubled between 2019 and 2021.
- Twitch first hit two million concurrent users in 2020, probably in part due to the COVID-19 pandemic.
- Combined, Twitch viewers watch about 8 years worth of streams every month.
- Over 50% of all Twitch users are also creators on the platform.
- People use Twitch about 6% more on the weekends compared to weekdays.
- Sundays receive about 200,000 more users than Mondays.
- About 30% of American Twitch viewers have a college degree.
- Twitch receives 87.5% of its desktop traffic directly.
- The remainder comes from social media, search engines, and referrals.
- About 18% of all Twitch streamers don’t watch any video game content.
- As many as 22.7 million people used Twitch daily in March 2020.
- In April 2020, Twitch surpassed 897 million total visitors.
- The average Twitch viewer is about 26 years old.
- You can watch clips taken from live streams, and 124 million of those clips have received a combined 1.7 billion views and counting.
- Over a million Amazon Prime users have subscribed to a Twitch channel for free with their Prime membership.
Twitch is not just for hardcore gamers anymore.
Non-gaming categories now make up 32% of total watch time on the platform.
The “Just Chatting” category became the single most-watched category on all of Twitch in 2024, beating every game on the platform.
This matters for brands and creators: the audience is wider than ever. See how customer retention statistics show why keeping an engaged audience, like Twitch does, is so valuable for any business.
Twitch Streamers
Twitch is home to millions of streamers, though not every streamer is active every day or even every month.
The following statistics focus on streamers, from partners and affiliates to the amount of money or views top streamers get.
- Twitch saw a 45% increase in the number of partners in 2020.
- The platform topped 50,000 partners that year.
- Twitch only had 3,400 partners in 2012, meaning it has grown by 14.7 times in less than a decade.
- About 321,000 people are viewing non-gaming streams at a given time.
- As of Q3 2022, Twitch has 57.5k channels and 1.65 million affiliates.
- Almost half of the partners (48.4%) and affiliates (49.5%) are English speakers.
- Ninja leads all Twitch streamers with over 19.1 million followers.
- Ibai holds second place with 17.2 million followers and also holds the record for peak concurrent viewers at 3.44 million as of June 2024.
- There are over 28 affiliates for every Twitch partner.
- Since 2019, over 15.4 million streamers have received at least five views.
- Twitch gained 5.8 million streamers from 2020 to 2021.
- Riot Games, host of League of Legends tournaments, has the highest number of channel views.
- From 2017 to 2019, the Twitch Partner Program grew by over two-thirds.
- The average streamer received about 27.7 views per stream in January 2021.
- Pokimane is the most popular woman on Twitch, with over 9.3 million followers.
- In 2021, Alexandria Ocasio-Cortez received an average of over 200,000 views per stream, the highest average of any channel.
- Streamers played Grand Theft Auto V for over 25 million hours on Twitch in 2021.
- On average, streamers who play games for 40 hours a week make anywhere from $3,000 to $5,000 in a month.
- The top 10 Twitch accounts have earned more than $50 million.
- A top streamer earned about $9.6 million from 2019 to 2021.
- Women made up only 1% of top streamers in the second quarter of 2022.
- Twitch Partners earn $3.50 to $5 for every 1,000 ad impressions.
- Over 7 million people streamed on Twitch at least once in September 2022.
In 2024, Twitch removed its $100,000 earnings cap.
This means all streamers can now earn a 70/30 revenue split on subscriptions, no matter how much they make.
Over 1 million streamers now earn money on Twitch each month. Streaming has become a serious career path for many young people, which ties in closely with trends around popular hobbies and how people spend their free time.
Twitch Demographics
Twitch has a lot of users, and many of them are young adult males, though more women are joining the platform each year.
Still, the majority of users are less than 35 years old, and seniors make up less than 5% of the entire user base.
- Almost one-fourth (21.1%) of all Twitch desktop users are from the US.
- Germans make up about 7% of all Twitch desktop visits.
- Russia accounts for about 5.1% of desktop visits.
- Just under three-fourths of all Twitch users (73%) are between 16 and 34 years old.
- Users ages 16 to 24 make up the largest group with 41% of all users being that age.
- Only 3% of all Twitch users are 55 years or older.
- Since 7% of Twitch users are 45 to 54, 90% of all users are 44 or younger.
- About 63% of Twitch users are male, with the remaining 37% being female as of 2024.
- In 2017, only 18.5% of Twitch users were female.
- Roughly 37.2 million Americans watch streams on Twitch as of 2025.
- That number is expected to hit 36.7 million by the end of 2025 in the US alone.
The growth in female users is one of the biggest demographic shifts on the platform.
Women went from under 20% of users in 2017 to 37% as of 2024.
Understanding who uses Twitch is important for anyone in media or education. Check out these high school statistics to see how younger generations are engaging with digital content in and out of school.
Twitch Gaming
Many people know of Twitch for its gaming focus, which makes it stand out from other streaming platforms, but some gaming stats may surprise you.
From popular games to the number of views and the number of minutes people spend on Twitch, consider the following numbers.
- League of Legends is the most-watched game on Twitch, with over 1.67 billion cumulative views in 2025.
- Grand Theft Auto V attracted 42.14 million views on Twitch, while Fortnite recorded 34.81 million.
- People are streaming around 100,000 games at any one time.
- The number of concurrent streaming channels peaked at 234,924 on December 1, 2020.
- Twitch users watch about 95 minutes of live gaming per day on average.
- Roughly half of daily users watch over 20 hours per week (almost three hours per day).
- Around the beginning of the COVID-19 pandemic, over two million people watched a Fortnite stream at a given time.
- Users have streamed over 38,000 different games on Twitch.
Twitch Use Worldwide
The US is home to the highest number of Twitch users, but it is far from the only country with streamers and viewers.
Consider other countries where the platform is popular as well as worldwide usage trends due to the COVID-19 pandemic and other cultural shifts.
- Spanish is the second-most spoken language on Twitch, with 11.1% of all channels being Spanish.
- About 11.9% of concurrent Twitch viewers are watching Spanish content.
- Around 1.38 million Twitch viewers are watching English content at a given time.
- Languages rounding out the top five for both viewers and streamers are Portuguese, French, and Russian.
- German, Japanese, Korean, Italian, and Turkish round out the top 10.
- Concurrent Twitch streams increased by 55% from 2019 to 2020.
- Twitch is the top gaming live streaming platform in the world, commanding 67% of content hours watched.
- In Q3 2024, Twitch recorded 5.1 billion hours watched compared to YouTube Gaming’s 1.9 billion.
- The “Just Chatting” streams received about 3 billion watch hours in 2021, and became the top category on all of Twitch by 2024.
- From March to April 2020, Twitch streaming hours grew by 37.4%.
- About 70% of eSports viewers use Twitch to watch eSports.
- eSports account for 21.3% of all views on Twitch.
- The number of minutes watched on Twitch increased consistently year over year from 2017 to 2021.
- The average number of active concurrent channels more than doubled from 49,000 in 2019 to 100,000+ in 2021.
- During the COVID-19 pandemic, Twitch viewership grew by 112%.
- About 37% of Twitch viewers access streams on a mobile device.
- Streamers on Twitch broadcast in over 35 languages.
- Users have sent more than 14.2 billion chat messages on Twitch.
- On average, Twitch gets the most activity at 4 PM US Eastern Time.
Twitch Downloads
Many people access Twitch from a desktop or laptop and so can watch in their browser, but the iOS and Android mobile apps are also quite popular.
Hundreds of millions of Android users have downloaded the app, and it is also one of the top-grossing apps on the Google Play Store.
- Twitch has over 100 million downloads on Google Play.
- Android users downloaded Twitch 6 million times in the second quarter of 2022 alone.
- Before the Chinese government banned it, Twitch was the third most popular app in the country.
- First-time downloads of the Twitch app increased by 14% in the US in 2020.
- Greece saw the highest increase in Twitch downloads that year, at 50%.
- Twitch is the 9th most popular iOS app in the photo and video category.
- On Google Play, Twitch is the 3rd highest-grossing entertainment app.
Twitch Revenue
Of course, Twitch is a business, and it has been able to make good money, which has grown over the years.
Despite some quarterly dips, Twitch is still going strong, even if it is a tiny part of the entire revenue its parent company Amazon makes.
- Twitch generated $1.8 billion in revenue in 2024, down from a peak of $2.8 billion in 2022.
- Subscription revenue accounts for 58% of Twitch earnings, with advertising at 33% and Bits at 9%.
- Twitch almost made 10 times as much in 2021 as in 2016.
- From 2019 to 2020, Twitch saw an increase of $660 million in revenue.
- On average, Twitch earns about $231.8 million from ads per year.
- The average Twitch employee makes about $124,380 per year.
- As of 2022, Twitch is worth about $9.3 billion.
- In 2024, Twitch removed the $100,000 earnings cap, meaning all streamers can now earn a 70/30 revenue split.
- Twitch’s in-app revenue has declined every quarter since the first quarter of 2021.
Twitch History
Twitch only became super popular more recently, but it has been around for quite a while and has gone through name and ownership changes.
From purchases to deals that fell through, consider some of the history of Twitch to better understand how it got to where it is.
- Twitch was founded in 2005 as the general streaming platform Justin.tv before breaking off into its own platform in 2011.
- Amazon bought Twitch in 2014 for $970 million.
- Twitch saw the biggest year-over-year increase in streamers in 2020 with an additional 3.3 million streamers.
- The platform has raised more than $42 million from investors.
- Google almost bought Twitch for $1 billion before the Amazon deal.
- Amazon launched Twitch Prime in 2016 to give Amazon Prime members special perks on Twitch.
Twitch Competitors
Twitch faces some tough competition from platforms like YouTube, Facebook, and even Instagram, though Twitch is still a favorite in the gaming world.
Users spend two or three times as much of their time on Twitch compared to YouTube and Instagram.
- By 2026, the worldwide gaming industry will be worth about $295 billion.
- Twitch commands 67% of the market for gaming live streaming hours watched worldwide.
- In Q3 2024, Twitch recorded over 5.1 billion hours watched compared to YouTube Gaming’s 1.9 billion.
- Facebook gaming came in third place but only received just over 10% of Twitch’s watch hours.
- Twitch livestreams get more than twice as many watch hours as YouTube videos (95 minutes compared to 40 minutes on average).
- People spend about three times as many minutes on Twitch (95) compared to Instagram (32) each day.
- People watch about four times as much Twitch as TV.
- Almost half (47%) of Twitch users say they prefer the platform over YouTube gaming.
- In 2020, Twitch accounted for 91.1% of all gaming livestreams.
Other Twitch Statistics
Some Twitch statistics do not fit into any of the above categories but are still important, such as sponsorships and user survey results.
Consider some more details about Twitch and its users and streamers as well as the platform’s more charitable side.
- Twitch is part of the overall gaming market, which is worth $37 million for PC games and $77 million for mobile games.
- Twitch affiliates make about 50% of all revenue per stream, but larger accounts can make 70%.
- Twitch partners can make money in more ways than affiliates but have to follow stricter standards.
- Four of five Twitch users say they are okay with creators receiving brand sponsorships.
- A Twitch survey found that only about 10% of gamers live alone compared to 16% of people who do not play games.
- Out of all websites, Twitch ranks 35th for global monthly traffic and 14th in the United States.
- In 2017, Twitch raised more than $30 million for charity.
- Overall, Twitch has raised more than $75 million and has donated that money to over 100 charities.
- Over 28,000 people visited TwitchCon 2019 per day.
- About 7 million active channels are not partners or affiliates.
- Twitch has sustained at least 1.5 billion monthly watch hours since April 2020.
- Sponsorships are the most profitable monetization method for streamers.
- The official Twitch Twitter account has over 9.7 million followers.
- Amazon Prime Gaming costs $14.99 per month and includes a free Twitch subscription.
- Twitch gained 15 million new users in 2021.
- Users have “cheered” over 590 million “bits” on Twitch.
References
- https://twitchtracker.com/statistics
- https://streamscharts.com/overview
- https://www.heritage.org/defense/commentary/amazon-bought-twitch-1-billion-reason-why-defense-experts-are-watching-the-video
- https://streamscharts.com/news/twitch-partners-and-affiliates-q3-2022-statistics
- https://techjury.net/blog/twitch-stats/#gref
- https://www.businessofapps.com/data/twitch-statistics/
- https://earthweb.com/twitch-statistics/
- https://startupbonsai.com/twitch-statistics/
- https://backlinko.com/twitch-users
- https://dataprot.net/statistics/twitch-stats/
- https://www.statista.com/statistics/517907/twitch-app-revenue/
- https://websitebuilder.org/blog/twitch-statistics/
- https://comparecamp.com/twitch-statistics/
- https://twitchadvertising.tv/audience/
- https://muchneeded.com/twitch-statistics/



